Tuesday, January 8, 2008

Ferretti glides the Indian waves !

Ferretti (Ferrari of the sea ?), the market leader and the most preferred manufacturer, embarks on a new journey into the Indian waters and into the hands of the new and ever-growing upper class Indian market.


It has newly set shop in India through Marine Solutions, India's premier Yacht retail company that is promoting the yachting lifestyle in the country.

'LEADERSHIP, IS KNOWING HOW TO GUIDE EVOLUTION'

As aptly quoted by Ferretti, they have been able to dictate the market trends and have been leaders in yacht manufacturing and technology and from time-to-time have pioneered revolutionary designs and technologies that have adapted by their contemporaries much later.

Highly engineered with renowned construction, a Ferretti Yacht is not merely considered another Yacht manufacturer, it is the manufacturer of choice for discerning boat buyers. Manufactured in four purpose built shipyards in Italy – Forli (Head Office), Cattolica, Marignano and Fano. With a current production run of around 60 units, Ferretti Yachts have the undisputed ability to "build their customer's dreams".

This successful story is built on passion, professionalism and great experience – qualities that have lead the Ferretti name to become a cult brand among lovers of the sea and sailing, and a new icon for "Made in Italy" products all over the world.

HISTORY

Having a humble beginning in the form of making sailboats in its boatyards in 1968, Ferretti has come a long way in yacht-making and produced its first ever motorsailer in 1971.

In 1980, foreseeing the expansion of the market for motoryachts, the Ferretti shipbuilding yards applied the skills they had acquired in the sailing sector to the powerboat sector, specializing in the production of luxury motoryachts.

In the late 1980s, a new production unit was established in Forlì (the Group’s current headquarters), where boats up to 18 meters were designed and built.

In the 1990s, Ferretti established itself as one of the leading names in boatbuilding for midsize flybridge sportcruisers.

Along the years, its strategic acquistions, its shipyards and its participation and sponsorship in offshore competitions have been much appreciated by yacht connoisseurs and have been the mainstay in their success.


FERRETTI YACHTS AND THE FERRETTI GROUP

Ferretti Yachts is part of the Ferretti Group, world leader in luxury motor-yachts, with a unique portfolio of exclusive brands in the nautical world: Ferretti Yachts, Pershing, Itama, Bertram, Riva, Apreamare, Mochi Craft, Custom Line and CRN. The Ferretti Group, founded by Norberto Ferretti in 1968, is in the forefront of the nautical industry, thanks to a constant product and process innovation and a continuous technological research. Luxury yachts are designed by a team of over 100 specialised engineers (Advanced Yacht Technology) and built in the Group's 22 production units. Over 3,000 employees share the same continuous strive towards quality, technological excellence, top performance, exclusive and innovative design, maximising comfort and attention to detail. This daily commitment, common to all Ferretti Group employees, has taken it to the very heights of the nautical world. The Group, lead by the Chairman Norberto Ferretti and the CEO Vincenzo Cannatelli, is currently present in 95 countries and has three representative branches situated in Europe, the United States and Asia. It also boasts an international dealer network, which counts over 85 carefully selected distributors, who guarantee the Group's clientele the very best assistance in marinas all over the world.


FERRETTI AND INDIA

Ferretti's entry into India assures a very 'amicable partnership' since India guarantees a very new and untapped market for Ferretti through its nouveau rich and at the same time Ferretti assures that this clientele gets the best that they have to offer through its huge range of the world's best yachts.

Just as the Italian marques such as Lamborghini and Ferrari are seen blazing on our Indian roads...soon we will see these new Italian beauties adorning the Golden waters of our seas!